Tuesday, October 4, 2011

Social Media Tips for Facebook


by Alyssa Ast

Social media plays a big role is search engine marketing. We all know about the many social media sites available to help us with marketing, but you have to understand what you're doing in order for the sites to be fully effective. One of the top sites to use is Facebook. Facebook may seem pretty self explanatory to use for marketing purposes, but there are simple little tips that will make all of the difference in your marketing efforts.

Here are a few social media tips for Facebook:
  1. Create a page with a focus.-- You need to give people a reason to want to follow your page. In order to do this you need to create a niche for the page and make sure you stay on topic. Also, incentives to follow your page work well, such as contests and give aways. Most importantly, you need to create a brand for your page and post relevant content.
  2. Know your followers.-- Don't just get people to follow your page and then ignore them. Get to know your followers. Interact with them. Share your milestones and celebrate theirs. Keep it professional but friendly. Don't just expect your followers to interact with your page when you don't interact with theirs.
  3. Keep your page interesting.-- Make your page a place people want to spend their time. Post pictures and videos that are relevant to your page's topic. Share related news and stories. Don't forget to ask your followers to do the same from time to time.
A Facebook page without followers is pointless. You must always put your followers first when thinking how to run your Facebook page.

What are some social media tips for Facebook you have to share?

Interested in guest posting for The Fundamentals of SEO? Contact Alyssa to day to be featured!